Eric Hoppe
Eric has been working in marketing and product management for over a decade with companies in the software, eCommerce and content creation spaces. He’s particularly drawn to both content marketing and SEO and is excited that the two areas are increasingly converging. While he’s pretty serious about marketing, he does love to drop a great dad joke on occasion.
How to Design and Implement A Local Landing Page SEO Program
How often do you go to Google to search for something like "auto mechanic in Seattle" or "pharmacy in 10019?" If you're like ...[ continue reading ]
9 Things You Need To Do To Improve Content For Your Blog To Give a Bet …
It's not enough anymore to have stellar content for your blog. You can be the top thought-leader in the industry and still miss ...[ continue reading ]
What You Need to Know About Google & Longer Meta Descriptions to …
Google upped the ante on meta descriptions leading into 2018, and that means brands that want to stay competitive online need to start ...[ continue reading ]
[WEBINAR] Crowd Content & SEMRush: Learn the Secret to Creating K …
The webinar took place on December 7, 2017, but you can watch a recording of it below: Writing product copy for large ...[ continue reading ]
How’s Your Image SEO Game?
You’ve just written a post that exhaustively explores your topic and satisfies searcher intent. It’s engaging and informative, and you know readers and ...[ continue reading ]
Topics, Trends and Takeaways: What I Learned at INBOUND 2017
It’s my first day back in the office today after attending INBOUND 2017 in Boston with the Crowd Content team, and I want ...[ continue reading ]